Bogdan Pop : Web development , Photography , Dj

Ok. So first of all, based on the research and information provided by SEO Company, the last pagerank update was supposed to take place sometime back in July (5 months ago). The lag is huge if we think that previous pagerank updates occurred at a 3 months frequence.

The one and only Google update thread was restarted over and over on the v7n network as each month, the awaited world-wide pagerank update never came. Of course, if you have the time to read that topic, you’ll se here and there some web developers saying that one out of their websites has received a pagerank update, or downgrade. And unfortunately, most of them were downgrades.

At first I didn’t think that their websites were updated, just because I couldn’t check if what they said was true. But this thing has happened to me too in the past 2 weeks, and this is when I came to my senses and realized a couple of things.

First of all, one of my domains now has a “No pagerank information available” for its root. The strange thing is that it used to be a pagerank 4 website. At first I thought that site went into the dark forces of the “Sandbox”. But no, all the other pages of the site are even at this moment pageranked 4.

Secondly, my personal website got a pagerank 4 for the root and pagerank 3 for its subpages (DJ,Photography etc) and I can’t see a reason for it. I don’t think I have ever submitted it to one directory, I don’t think I have ever used a forum signature with a link-back to it, and so on.

Thirdly, I read a couple of days before some topics about the new issue that arises next to Google banning websites, banning which is done manually as a result of the paid link reporting tool that came available a few months ago on Google’s site.

1. Everyone can report as containing paid links competitors sites so that they loose pagerank. Their loss, your gain.
2. The report goes to Google, and some employees review it and take action, which is definitely subjective. They are not judges, and don’t abide to any rules. They simply think and pick: paid / not paid.

The so called good thing is that Google has recently added a new feature, and if you somehow (see above list) got banned from Google, you can ask for reinclusion of your site in Google’s white list. The bad thing is that this request goes again to a person, which again is subjective. If he/she is having a bad day, you won’t get your site back in SERPs.

To fight against this issue, Izea (aka PayPerPost) made an official statement:

“We now know from some of our friends inside of Google (thanks “bob”) that they are now looking for phrases such as PPP, PayPerPost,ReviewMe, Payu2blog, etc. in the text of your post. For that reason I would suggest refraining from using any type of this text in the body of your posts, sponsored or not. When you disclose thank the sponsor, not PPP. ”

So, it looks like Google has changed its entire pagerank algorithm. It isn’t based anymore on backlinks, their relevance and so on. It is based on pure subjectiveness and on a “if you have paid links or not on your site” lucky guess.

My question is: Why isn’t Google banning websites containing Google ads? Oh dear! How naive of me to ask such things. They are simply eliminating their competition. Who wouldn’t want just for themselves a 42 billion dollars industry.

My conclusion: Sometime within the next year everyone will stop linking externally, googlebot will visit only sites submitted via the online page submit form, and the very relevant results will disappear. All this just for a big pile of money.

Cheers!